Survey: CDs & Radio Still Rule in the Car

Car CD PlayerA recent survey by Lpsos North America shows that in the car, Americans prefer radio to CDs or streaming services. The survey showed that in an in-car environment, 84% of Americans use AM/FM radio and 64% still use a CD player, keeping an average of 10.5 CDs in their vehicle. While consumers do seem averse to purchasing new CDs (68% say they have not purchased any new CDs in the last year), only 22% of those who aren’t buying new CDs say it’s because they are replacing the discs with digital streaming services. Most either don’t want any new CDs (27%) or find CDs to be too much money (23%).

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News Source: Ipsos

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